Follow the Trail

Financial failures produce strategic symptoms with equal frequency. When it runs “backward,” the broken links can be harder to find. The good news is that there are observable cause-and-effect relationships that can be captured by six Disconnect Rules-of-Thumb.
Strategy + Finance – The Missing Link to Sustainable Growth

Most companies treat strategy and finance as two separate disciplines—vision and ambition on one hand, numbers and constraints on the other. But sustainable, repeatable growth only occurs when they operate as one discipline.